Magnum

Pleasure Express

Magnum – Pleasure Express

Introducing Magnum Pleasure Express. As part of the talented team at ManvsMachine, we designed a series of visually captivating shots that embodied the pure pleasure of indulging in Magnum ice cream.

Our task was to translate the sensory experience of Magnum's three new flavors—Euphoria, Wonder, and Chill—into seductive, mouth-watering visuals, carefully crafted to harmonize with the live-action film. Below is a glimpse into the creative process, featuring explorations, motion sketches and style frames I developed for this project.

Credits

Client: Unilever / Magnum
Agency: Lola MullenLowe
Creative Studio: ManvsMachine
Role: Designer

BUILD_EUPHORIA_SWIRL_02_v001 (00001)
BUILD_EUPHORIA_SWIRL_02_v002 (00001)
BUILD_WONDER_KALEIDOSCOPE_02_v001
BUILD_WONDER_KALEIDOSCOPE_02_v002
BUILD_CHILL_FLOW_02_v001 (00001)
BUILD_CHILL_FLOW_01_v002 (00001)
BUILD_CHILL_FLOW_01_v003 (00001)
BUILD_CHILL_FLOW_02_v002 (00001)
BUILD_CHILL_FLOW_TOP_01_v002 (00001)
BUILD_CHILL_FLOW_01_v001 (00001)
BUILD_WONDER_KALEIDOSCOPE_ANIM_01_v005
BUILD_CHILL_FLOW_01_v011
BUILD_THE_CORE_01_v002 (00001)
BUILD_POPPING_CANDIES_01_v001 (00001)
BUILD_POPPING_CANDIES_01_v002 (00001)
BUILD_EUPHORIA_PINT_EARTHQUAKE_02_v002 (00001)
BUILD_EUPHORIA_PINT_EARTHQUAKE_01_v001 (00001)
BUILD_THE_CORE_01_v001 (00001)
BUILD_EUPHORIA_PINT_EARTHQUAKE_02_v001 (00001)
BUILD_EUPHORIA_PINT_IC_DEV_v001
BUILD_EUPHORIA_STICK_PACKSHOT_v002
BUILD_CHOCOLATE_LOOKDEV_v001 (00001)
BUILD_DATES_LOOKDEV_v001 (00001)
BUILD_CARAMELIZED_ALMONDS_LOOKDEV_v001 (00001)
BUILD_LEMON_PEEL_01_v001 (00001)
BUILD_WONDER_KALEIDOSCOPE_08_v003
BUILD_WONDER_KALEIDOSCOPE_06_v004
BUILD_WONDER_KALEIDOSCOPE_06_v013
BUILD_WONDER_KALEIDOSCOPE_07_v003

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